Valley PR Blog’s Weekend Reading 01-17-08
Every Friday, Valley PR Blog highlights the interesting posts and even more interesting bloggers from the week in PR, marketing, social media and current events. This week:
A Bad Week for Brands in the Blogosphere — PR Squared’s Todd Defren sums up this week’s “when it rains it pours” (in the blogosphere) controversies from four major brands.
Truth vs. Blogosphere Truth — Former Phoenician Jeremy Pepper of POP! PR Jots returns from blogging hiatus to articulately weigh-in on the Ford dust-up.
Pitching 101: Is Personalization Gone? – Cece Salomon-Lee provides several easy mass-pitch don’ts at PR Meets Marketing.
Crisis Communications Fundamentals — Shel Holtz provides a good refreher.
Off Madison Ave Celebrates 3 1/2 Annual Mustache Contest - funny/scary/cool.
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