Do corporate blogs suck?
I found Josh Bernoff‘s post about recent Forrester Research findings very interesting. I am sure readers of this blog are closely involved with or are advising someone about a corporate blog, so head over to Bernoff’s post first before answering this.
I trust blogs more than, say, press releases, but am very interested in this trust factor since I am starting a –how to put this –un-corporate blog myself.
I love to hear your comments on what turns you off about corporate blogs, and what makes you go back to some.
(Read about my take on this here.)
Tweet
Add your Comment
Want Your Picture Icon? Go to gravatar.com and set a picture up to your email address for free. It also works on thousands of other websites, too!
Categories
Recent Comments
the rumors are true (@ Neighbor from the 90′s)...
Sorry to see you go. avic-x920bt
First the Space Shuttle program and now this???? OH NO!...
I think it’s really funny that Jason donates money...
Sad to see you go Mr Len… been a great ride
Blogroll
- Acme Photography
- Brain Matter
- Brian Shaler
- Convince & Convert
- Depth in PR
- Espresso Pundit
- Full Speed Marketing
- HMA Time
- Hoi Polloi Report
- It's About The Work
- Liquis Design Blog
- Mighty Interactive
- Off Madison Ave
- Park & Co.
- Park Howell
- Phoenix Defense
- Phoenix SEO
- PR Advice
- Quaintise
- Random Tuesday Morning Ramblings
- Sitewire Blog
- SoCal PR Blog
- Stealthmode Blog
- tdhurst
- The Marketing Journalist
- The One to Go To
- The PR Practitioner
- Think Fast
Comments
December 19th, 2008 at 12:59 pm
I haven’t found a corporate blog yet that I liked or genuinely trusted. Regardless of whether the CEO is writing the copy or a ghostwriter is, the tone is usually too salesy and promotional, or too boring. Why can’t companies get this right?