Comments on: PRSA Phoenix presentation highlights http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/ A (dry heated) group blog from Phoenix, Arizona on public relations, marketing and social media Mon, 22 Aug 2011 21:48:29 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: IABC Phoenix - Social Media Presentation « http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/comment-page-1/#comment-1361 IABC Phoenix - Social Media Presentation « Fri, 29 Feb 2008 13:19:31 +0000 http://www.valleyprblog.com/?p=935#comment-1361 [...] if you are interested, check out my colleague Dan Wool’s spoke about the same topic on Wednesday at the PRSA luncheon. He upstaged me! Dan has a wonderful perspective of social media. [...] [...] if you are interested, check out my colleague Dan Wool’s spoke about the same topic on Wednesday at the PRSA luncheon. He upstaged me! Dan has a wonderful perspective of social media. [...]

]]> By: Malcolm Atherton http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/comment-page-1/#comment-1360 Malcolm Atherton Thu, 28 Feb 2008 21:42:39 +0000 http://www.valleyprblog.com/?p=935#comment-1360 Killer recap, Dan! I'd like to chime in one part: "While not social media press releases, I noted that Business Wire and PR Newswire offer “smart releases” with useful ways to bring together content in digestible form for online newsrooms, blogs, etc." While there are several Social Media press release templates floating around out there I would argue that any ol' press release can incorporate social media elements. Business Wire allows you to embed hyperlinks in your text, use bold, bullet points, italics, etc. along with adding multimedia. You can use this text formatting to highlight key thoughts and ideas while using the hyperlinks to spoon feed your RSS feed, blog, relevant social bookmarking site links, multimedia on Flickr, YouTube, etc., podcasts, and more to the reader. Every release can become a resource page and every release can be laid out differently to serve the needs of the target audience. Thank you! Killer recap, Dan! I’d like to chime in one part:
“While not social media press releases, I noted that Business Wire and PR Newswire offer “smart releases” with useful ways to bring together content in digestible form for online newsrooms, blogs, etc.”
While there are several Social Media press release templates floating around out there I would argue that any ol’ press release can incorporate social media elements.
Business Wire allows you to embed hyperlinks in your text, use bold, bullet points, italics, etc. along with adding multimedia. You can use this text formatting to highlight key thoughts and ideas while using the hyperlinks to spoon feed your RSS feed, blog, relevant social bookmarking site links, multimedia on Flickr, YouTube, etc., podcasts, and more to the reader.
Every release can become a resource page and every release can be laid out differently to serve the needs of the target audience.
Thank you!

]]> By: Andy Ptacek http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/comment-page-1/#comment-1365 Andy Ptacek Thu, 28 Feb 2008 18:06:24 +0000 http://www.valleyprblog.com/?p=935#comment-1365 First off... You are hilarious! Now that that's out of the way, the presentation was so informative and I appreciated your examples of all the cool websites I never knew about. Great job. First off… You are hilarious!

Now that that’s out of the way, the presentation was so informative and I appreciated your examples of all the cool websites I never knew about. Great job.

]]> By: Abbie S. Fink http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/comment-page-1/#comment-1364 Abbie S. Fink Thu, 28 Feb 2008 18:00:05 +0000 http://www.valleyprblog.com/?p=935#comment-1364 Dan -- your presentation was great. The right mix of good information, helpful hints and humor. Thanks for taking the time to share your insights with PRSA and for the plug for www.hmatime.com. Dan — your presentation was great. The right mix of good information, helpful hints and humor. Thanks for taking the time to share your insights with PRSA and for the plug for http://www.hmatime.com.

]]> By: David Meerman Scott http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/comment-page-1/#comment-1362 David Meerman Scott Thu, 28 Feb 2008 10:51:00 +0000 http://www.valleyprblog.com/?p=935#comment-1362 Looks like you nailed it Dan. Wish I could have been there. Thanks for mentioning my stuff. Take care, David Looks like you nailed it Dan. Wish I could have been there. Thanks for mentioning my stuff.

Take care, David

]]> By: charlotte http://www.valleyprblog.com/professional-development/prsa-phoenix-presentation-highlights/comment-page-1/#comment-1363 charlotte Thu, 28 Feb 2008 03:55:02 +0000 http://www.valleyprblog.com/?p=935#comment-1363 Lots of great info was shared! Your "dry" humor was a kick too. I didn't realize what Bloglines was...now I can check out all the blogs I want to read on one page. Looking forward to seeing any other comments here on the audience member's thoughts about the luncheon. Lots of great info was shared! Your “dry” humor was a kick too. I didn’t realize what Bloglines was…now I can check out all the blogs I want to read on one page. Looking forward to seeing any other comments here on the audience member’s thoughts about the luncheon.

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