Panel discussion on expanded role of PR
We have all attended panels where the “role or PR” has been discussed, but I wanted to point you to a podcast that you might like to fire you up on your commute.
It’s a panel on the live call-in show of For Immediate Release, the podcast of Shel Holtz and Neville Hobson.
The discussion was around whether a CEO could manage his/her own PR. They put together a great panel that included Katie Paine, Todd Defren among others. If you want an additional reason to listen, Katie gave a plug for Linda Vande Vrede’s book, Press Releases are not a PR Strategy.
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November 20th, 2008 at 6:42 am
Thanks for the shout out! I hope we gave everyone some good ideas.