Seth Godin on “spreading the unspreadable”

By Angelo Fernando on May 30th, 2008 In Marketing

If you’re into podcasts, I encourage you to listen John C. Havens’ interview with Seth Godin for IABC’s Conference Cast. Great observations about standing out, taking risks, telling your story in a “noisy universe” and spreading the un-spreadable.

Seth hits all the great points found in Meatball Sundae, but as a prelude to the IABC International Conference, where he is a keynote speaker this is a great listen.

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