PR Quote of the Year

By Len Gutman on September 29th, 2007 In Hype!

The award goes to David Leibowitz of Moses Anshell in the Sept. 28 issue of The Business Journal.

When asked about British company Ad-Air’s plans to place ads the size of three football fields on the ground near Sky Harbor Airport so passengers can see the signs out their windows while flying in and out of the airport, Leibowitz quipped:

“This is one of those rare advertising two-fers — an idea that’s both offensive and stupid.”

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