Women’s writing group looks for members

By Angelo Fernando on July 25th, 2008 In Professional Development, Writing

Want to join a women’s group in Tempe?

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CD Baby and the power of voice

By Dan Wool on June 25th, 2008 In Marketing, Writing

When writing copy, who says you have to follow the rules? Sometimes you can create a brand personality all your own with strong writing and in the process, generate huge word-of-mouth.
It all starts with nailing your brand’s voice. Below is an order confirmation from CD Baby, an online independent music retailer. In a [...]

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Top 5 reasons to write a press release

By Len Gutman on May 15th, 2008 In Writing

I don’t know about you, but I seem to get a lot of free magazines in the mail. This week I received a copy of the May issue of Website Magazine, which I ordinarily flip through and then toss. But this time I saw a headline that grabbed my attention: Effective Press Releases and Distribution [...]

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SPJ offering freelance writers forum

By Len Gutman on April 28th, 2008 In Professional Development, Writing

Ever feel the urge to take the plunge into freelancing? Hear full-time freelance writers Patricia Bathurst and Geri Koeppel discuss what to consider and what to expect before choosing this career path. Also, Arizona Republic editors Noelle Bowman and Debora Britz will talk about what makes a good (or not-so-good) freelance writer. Are you already [...]

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Friday grammar peeves

By Linda VandeVrede on November 16th, 2007 In Writing

It’s Friday, which means it’s the end of the week, and I’ve seen enough grammar and spelling errors in various newspapers and blogs to get me really peeved.  
PR people don’t seem to have these things under their belt anymore.   Why is that?
If you can’t find anything wrong with the following sentences, time to hit the grammar [...]

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Is it over?

By Charlotte Shaff on May 2nd, 2007 In Writing

When I was a news topical writer, I was reprimanded by a producer everytime I used the word “over” in a tease.
If I said –”They were over $40,000 in debt”…he said it was supposed to be “They were more than $40,000 in debt”. His reasoning was that you don’t physically go above or over [...]

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