Comfortably Numb

By Jackie Wright on March 9th, 2010 In Media, People, Pitching, Uncategorized

As I write this post, the haunting lyrics from a Pink Floyd song are ringing in my head, “Your lips are movin, but I can’t hear what you’re sayin.” Unfortunately, the reporters that we listen to on a daily basis are moving their lips and I can hear what they are saying… loud and clear.  It’s [...]

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SEMPO Event Wed.

By Dan Wool on February 22nd, 2010 In Uncategorized

From SEMPO:
Maximize Search Marketing Opportunities with Bestselling Author Bill Hunt
Wednesday, February 24th, 2010
5:30-7:30pm
SkySong
1475 N. Scottsdale Road, Convergence Room #129
Scottsdale, AZ 85257
Join us at 5:30pm for networking and enjoy two free drinks!
Click Here to sign up: http://sempoaz.eventbrite.com/
Leveraging over 15 years of global search experience, Bill will review the current state of search marketing and [...]

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AZ Communicators Unite to Help With Haiti Relief Efforts

By Charlotte Shaff on January 19th, 2010 In Uncategorized

As many of us sit at our desks and in our homes watching news coverage of the devastating earthquake that hit Haiti January 12th, we are left wondering—what can we do together as a team to help?
The Phoenix PRSA chapter is working together with IABC Phoenix to help collect needed supplies for survivors in Haiti. [...]

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Make sure you hand off the baton gracefully: PR transition docs

By Linda VandeVrede on November 6th, 2009 In Best Practices, Uncategorized

What information do you pass on regarding your client to the next PR person or agency to handle them?   PR transition documents help take care of the client and ensure your handoff is graceful, regardless of the circumstances.   Here’s an outline of what you can include:

Overview (”State of the State”)
Partners and subsidiaries
Spelling conventions, boilerplate, trademarks
Product [...]

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Arizona a laughing stock once again

By Len Gutman on November 5th, 2009 In Hype!, Uncategorized

Arizona definitely needs a public relations campaign or the rest of the world is going to continue to think we’re a bunch of yahoos. Whether we’re bringing guns in bars or bringing loaded assault weapons to Obama speeches, we can’t seem to stay out of the national parody news.
We did it again on Tuesday night. [...]

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Looking at PR and journalism from both sides

By Angelo Fernando on November 3rd, 2009 In Uncategorized

I came across this discussion of whether journalists need PR. Great points covered, even though we have discussed some of them here before.

Do journalists need PR – by Jeremy Porter
And to get the opposite pov, read What journalists should know about PR people – by Rohit Bahargava

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