AMA luncheon to feature Roadrunners broadcaster

By Len Gutman on July 21st, 2008 In Marketing

The American Marketing Association July luncheon is this Wednesday at Embassy Suites Phoenix - Biltmore and the program is an…

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AMA hosting mixer July 24

By Len Gutman on July 16th, 2008 In Marketing

The Phoenix chapter of The American Marketing Association is holding its first Enteractivate Networking Cocktail Mixer. The event was established to…

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Be cautious about your promo message

By Angelo Fernando on July 9th, 2008 In Marketing

Marketers that don’t match their message with sponsored content can look … uncool!

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The power of instant e-mail marketing

By Len Gutman on June 30th, 2008 In Marketing

On Sunday morning I watched the Euro 2008 championship match between Germany and Spain, which to my recollection ended with a…

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CD Baby and the power of voice

By Dan Wool on June 25th, 2008 In Marketing, Writing

When writing copy, who says you have to follow the rules? Sometimes you can create a brand personality all your…

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Wonder women or good self promoters?

By Len Gutman on June 10th, 2008 In Marketing

I just received the June issue of AZ Business Magazine and aside from the stylin’ woman with hot pink hair on…

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