McCain using AZ firms to rebrand his image

By Linda VandeVrede on March 2nd, 2010 In Agencies

In advance of the Senate race, Arizona’s John McCain is working with local firm OVO to rebrand his political image.    The launch focuses on his brand identity and website.   According to OVO principle Ryan Durant, the new website is designed to encourage a “meaningful conversation between Senator McCain and the people of Arizona.”
The goal of [...]

Read More→

PR pros Scutari, Cieslak set up own shop

By Len Gutman on February 16th, 2010 In Agencies

Former Moses Anshell and Arizona Republic staffers Chip Scutari and Dave Cieslak have launched a new public relations firm. Scutari & Cieslak Public Relations has opened for business and will provide clients with public relations, communications coaching, crisis communications, and political campaign counsel.
Here is some fodder from their official bios:
Chip brings a deep expertise of [...]

Read More→

MA hires Clawson, promotes Renneke

By Dan Wool on February 11th, 2010 In Agencies

Moses Anshell has hired Steve Clawson in the agency’s PR group and promoted Marina Renneke to Senior PR Manager.
Clawson has been in broadcasting for more than 25 years.  Steve was heard for years on KTAR radio as an anchor/reporter and later as a talk show producer.  He also worked in Valley television on the assignment [...]

Read More→

Lavidge adds on numerous companies to roster

By Charlotte Shaff on February 10th, 2010 In Agencies

The Lavidge Company (TLC) has announced the addition of several new clients to its roster including two widely‐recognized household consumer brand names: Pert Plus® and Sure®. Pert Plus and Sure will launch several new products nationally with a full public relations, advertising, marketing, interactive and social media campaign in 2010. The product lines are owned and [...]

Read More→

A&P names Cathy Planchard GM

By Dan Wool on February 9th, 2010 In Agencies

Allison & Partners has hired Cathy Planchard as General Manager of its Phoenix office.
Planchard will accelerate the firm’s growth in the region, leveraging her extensive experience in brand building and communications to fortify business development and the management of key accounts. Many Allison & Partners clients are headquartered in Phoenix, including Best Western and SEA [...]

Read More→

OMA hires five

By Dan Wool on February 9th, 2010 In Agencies

Tempe-based Off Madison Ave announced the addition of Kimberley Clifford, account service manager; Carol Ross, business development manager; Ashley White, public relations coordinator; Michael Wilson, e-mail marketing coordinator; and Heather Felix, accounting/office administrator.
Clifford will lead the account services team and help develop strategy and branding for multiple clients. Prior to Off Madison Ave, Clifford was [...]

Read More→