This is about PR, not politics.

By on March 9th, 2011 In Advice, Media

What a perfect opportunity to raise the national profile of said Governor, creating a new poster boy for action, reform and change.

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That Better Be A Great Hour

By on March 7th, 2011 In Advice, Agencies, Best Practices, Marketing, People, Professional Development

We all know that people allow themselves to be seduced by arbitrary numbers and shiny price tags.

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What IS Personal Branding?

By on March 3rd, 2011 In Advice, Professional Development

Personal branding is one my absolute greatest pet peeves. I’ve tried in vain to run away from all mentions of it, avoid any sort of person who teaches it and ridicule the idea as much as humanly possible. But I can’t get away. No matter how many times we in the industry may scoff at [...]

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Perspective — Seriously?

By on February 28th, 2011 In Advice, Agencies, Best Practices, Employee Communications, Hype!, Marketing, Media, People, Professional Development, Valley PR Blog

My goal is to to rattle the gilded cages of those who want nothing more than to keep people who think, look or love differently than them, out of their cage.

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Stressed Out!

By on February 25th, 2011 In Advice

What stresses you out about your job in PR? I bet we’d have a different answer for every day and client and media outlet. (And probably co-worker if you are in an office.) For all the excitement and variety we endure, there sure is a lot of sh*t that can go with it some days. [...]

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How to apologize like a boss (unless you’re Kenneth Cole)

By on February 4th, 2011 In Advice, PR Fail

So, this happened yesterday: Wow. Pretty insensitive, yeah? I see how he could have thought that was funny, and I’m sure I’ve made jokes about Egypt, but it’s still too soon. Anyway, thousands of people called him out on Twitter, which lead to an apology of sorts: Except that’s not really an apology, but more [...]

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