Would You Pay To Read This Blog?

By on April 4th, 2011 In Writing

The era of free is over. It was a good run and I hope everyone learned a ton, but the idea that information/entertainment is sustainable solely through advertising is dead. In most cases, that is, unless you have hundreds of thousands of readers, the page views most sites attract won’t produce the click throughs and [...]

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Content Marketing Workshop by Vertical Measures

By on April 1st, 2011 In Professional Development

Google just updated its search algorithm. Named Panda, I have no idea what it stands for, what it means to my search results OR how it will affect content production. But Arnie Kuehn and Vertical Measures do, and they’re willing to show you at their Content Marketing Workshop on April . It’s a full day [...]

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Donate a kidney, save a life…get fired?

By on March 30th, 2011 In Hype!

(Update: Amy’s surgery isn’t scheduled until April 19. I’ve amended the opening paragraph to reflect such. This is why you shouldn’t write provocative stories without a few hours of research, everyone. Thanks to Si Robins and Amy Donohue for the correction.) Local comedienne and former Gannett Local employee Amy Donohue recently donated a kidney to [...]

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Roll In For Japan

By on March 29th, 2011 In Hype!

We have pop-up restaurants, so why not pop-up events? Roll In For Japan is over two hours of two dozen restaurants and local businesses helping raise funds for the Grand Canyon Red Cross and the crisis in Japan. Roll In For Japan, to be held March 30 from 6-9pm, is asking $20 at the door, [...]

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Jason Hope’s (JAWA/Cylon) lawyers send cease and desist to AZDisruptors

By on March 28th, 2011 In PR Fail

Oh, these incident regarding Jason Hope of JAWA/Cylon’s alleged text messaging scams are getting a bit more interesting. It seems Hamid over at AZDisruptors has grabbed the attention of their lawyers for continuing to make allegations against Hope and company. They sent him a cease and desist letter. In this letter, they outlined a few [...]

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The Greatest Movie Ever Sold

By on March 28th, 2011 In Hype!

I know when companies are trying to sell me. I can also tell when TV shows and movies go far out of their way not to. And I usually don’t care. Bills need to get paid, and when it comes to events, websites and tons of TV shows, advertising pays them well. I’m so okay [...]

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