Book review: Social Media Marketing

By Linda VandeVrede on August 25th, 2010 In Weekend Reading

Maybe you’re sick to death of social media.   Jackie Wright of Rainmaker Communications told me awhile back over coffee, “We get what it is – we just want to hear case studies now about how to apply it.” 
I’ve found there are 3 types of social media books – the high level, extremely theoretical (which has [...]

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Kindle? Nook? iPad? Find out August 30th

By Linda VandeVrede on August 23rd, 2010 In Professional Development

Valley PR Blog’s Len Gutman is one of the featured speakers August 30th at an “e-reader bakeoff” hosted by Arizona Book Publishing Association.  (Disclosure – I am on their board of directors).
Ebooks and ereaders are exploding.   How do you know which device to choose? Should it be a Kindle?  A Nook?  An iPad?  Last month, Amazon [...]

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Local communication pros discuss social media

By Linda VandeVrede on August 19th, 2010 In Best Practices, Social Media

I made a special point of attending this morning’s Enterprise Network social media panel, which was moderated by Patrick O’Grady and featured four local communication pros from the tech community.
The panelists were Kathy Sacks from Infusionsoft, Cindy Kim from JDA Software, Al Maag from Avnet, and Ed Brice from Lumension.   They offered us some insights [...]

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Media workshop series this fall

By Linda VandeVrede on August 13th, 2010 In Uncategorized

Sponsored by Media Watch AZ, this fall there will be a series of jumpstart workshops organized by the local chapters of the Society of Professional Journalists (SPJ)and the National Academy of Television Arts and Sciences (NATAS). The workshops are designed for members and nonmembers alike, covering topics such as job interviews, social media reporting and [...]

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Veeds of Arabia weighs in on his year away from Phoenix

By Linda VandeVrede on August 12th, 2010 In People, Professional Development

Veeds of Arabia, aka Jim Veihdeffer, is back in Phoenix for a few weeks.  Valley PR Blog interviewed him last fall right before he left for a teaching position in Saudi Arabia.   Here is his update on life in the Saudi desert:
1.     How many more weeks will you be in Phoenix, and then when do [...]

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Weird PR writing rituals

By Linda VandeVrede on August 9th, 2010 In Writing

I thought I had strange rituals I went through when I sit down to write, but I guess it’s not so unusual.   A post earlier this year started a whole string of comments on www.myragan.com.   At least I write with my shoes on. 
Here are my professional office (as in you’re employed at someone else’s headquarters) [...]

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