Last blog post for me – welcome, 1984

By on December 31st, 2010 In People, Valley PR Blog

It’s time for me to exit Valley PR Blog officially.  I hadn’t planned on this when I first started blogging three years ago, but the un-squelchable series of pains and maladies that continue to afflict me can only be minimized if I finally face my reality, the new “normal.” Over the last decade, as I felt [...]

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Finder Binder AZ Contest

By on December 30th, 2010 In Media

As you all know, the HMA team has been working away at the 2011 FINDERBINDER® AZ throughout this holiday season. As they finish their lists and check them twice, they wanted to send a call out to all of you – their friends and colleagues – to help them finish. They are looking for ANY [...]

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Is Copy Dead?

By on December 29th, 2010 In Advice, Best Practices

Copy used to be the most powerful tool for any communication professional. Designed to specifically persuade users to take action, copy is a fantastic way to get your point across when you’re selling or promoting based on price or scarcity. It’s often clever, sometimes a bit misleading, and usually elicits groans from those who have [...]

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Bristol to go dancing with Cronkite?

By on December 28th, 2010 In Hype!, Media

Say it ain’t so Walter? The Internet and mainstream media are abuzz that Bristol Palin is moving to Phoenix and will attend ASU’s Walter Cronkite School of Journalism and Mass Communication. There’s only one problem…it ain’t so. What is true is that Ms. Palin has purchased a home in Maricopa (why, I’m not sure). However, unlike [...]

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Wikileaks and your content policy

By on December 27th, 2010 In Pitching, Social Media

Is ‘leaky’ information just a reality that organizations need to get used to in a web 2.0 world they operate in? How would you have handled a Wikileaks type situation in your organization?

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How to be popular online

By on December 24th, 2010 In Hype!, Professional Development

(For those of you celebrating today, Merry Christmas! For those who celebrate something else, happy Friday! For those who hate family and gift giving, Bah Humbug! For almost everyone else, Happy Holidays!) It’s tougher than you’d think to be popular online. While many of us would like to be well-known because of our success, our [...]

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