Waking up earlier with 12 News Today

By on May 28th, 2010 In Media

Rise and Shine! Another local newscast will begin at 4:30am. “12 News Today” is expanding to begin at 4:30am starting Monday, August 2nd. “12 News Today” currently airs weekdays from 5-7am and is anchored by Fay Fredricks and Scott Light. The decision to program an extra half-hour of local news was a direct response to [...]

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Are you published yet?

By on May 28th, 2010 In People, Writing

PR Consultant Brian Solis blogged last month that “businesses must become media in order to earn greater relevance and ultimately thought leadership within their respective markets.”  I would argue that individuals, particularly PR professionals, should also consider becoming their own media publishing center.  (Here is his full post on the topic). As a public relations [...]

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Happy Birthday to Charlotte!

By on May 28th, 2010 In People

The team at Valley PR Blog would like to wish our own Charlotte Risch Shaff a very happy birthday. Must be exciting to finally turn 21 (again). Have a wonderful day!

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Client screws up. Are you screwed too?

By on May 27th, 2010 In Best Practices

A PR colleague of mine just called me after seeing his client royally screw up a live TV interview. As much as we may prep and coach someone for an interview, there are times when a client blows it. I’ve seen it happen and I just want to curl up in a corner and die. Sometimes [...]

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Being vague is the plague

By on May 26th, 2010 In Professional Development

Today at the Phoenix PRSA monthly luncheon, networking guru, Gelie Akhenblit of Networking Phoenix offered some tips and education about networking. Many people assume because we are in PR and “communicate” that we must know how to network. But, its really not as easy as you think. Networking is something you should always be doing. [...]

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Using social media to promote and have fun

By on May 26th, 2010 In Agencies, Social Media

Have you seen some of the fun things a couple local PR agencies are doing through social media? From Media Monday features on local media to video contests for tickets to a play at Gammage, HMA Public Relations is making sure their Facebook fan page is more than just client news. I get a kick [...]

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