My Top Ten PR Resolutions

By Charlotte Shaff on December 29th, 2009 In Professional Development

Everyone loves an end of the year “Top Ten List”. Here are my PR Resolutions. Care to share yours?
1. Continue being a connector and source for media. If someone needs my help with a story, I am here and have a wide group of contacts.
2. Pick up the phone more. I know some hate the [...]

Read More→

Northwest must hire Melinda Dennis as spokesperson

By Len Gutman on December 28th, 2009 In Best Practices

Watching the Today Show this morning I was struck by this interview with Melinda Dennis, a passenger on Northwest Airlines Flight 253 when a Nigerian national allegedly tried to detonate an explosive device on board.

Visit msnbc.com for breaking news, world news, and news about the economy
Dennis says all the right things from a PR perspective. [...]

Read More→

Should Phoenix start “hotpavement”?

By Linda VandeVrede on December 22nd, 2009 In Professional Development

What’s the best kind of networking event that Phoenix could sustain on a long-term basis?  Can we take cues from other cities, like Seattle?   I had coffee this week with Brian Seitz (twitter @brianseitz), who works for Microsoft in Redmond.    He helped form a networking group for communication pros in Seattle called www.coldpavement.com, and comes to [...]

Read More→

Allison & Partners hooks SEA LIFE account

By Len Gutman on December 21st, 2009 In Agencies

Allison & Partners announced the addition of SEA LIFE Arizona to its client roster. SEA LIFE is the world’s largest aquarium brand. The new aquarium, opening in the summer of 2010 at Arizona Mills, will be the second SEA LIFE aquarium launched in the U.S.
“Allison & Partners has significant experience building some of the travel [...]

Read More→

A conversation with author Alan Korwin: self publishing and book promotion

By Linda VandeVrede on December 21st, 2009 In Marketing, People

Book publicity is a talent that a lot of authors don’t possess.  However you feel about the controversial topic of gun laws, (and I’m squarely in the middle), you have to admire someone like Alan Korwin.   Through hard work and a natural promotional ability, he has taken his Arizona Gun Owner’s Guide through 24 successful self-published [...]

Read More→

Pat Elliott “pays it forward” on KPHO5

By Linda VandeVrede on December 18th, 2009 In People

Many of us will be GLAD to say good-bye to 2009.   But some in PR have managed to rise above personal crises this year  to look at the bright side, and Pat Elliott is one of those.
It’s all summed up in her “Pay It Forward” segment on KPHO5, which aired last night.
The backstory:  Pat provides [...]

Read More→

« Previous Entries