Valley PR Blog

D-Backs get 800 resumes for PR opening

By Len Gutman on October 30th, 2009 In Jobs

I have to admit I thought about it for more than a minute. I’ve been self-employed for 10 years, but if there was one job that would get me to consider leaving my comfortable little world it would be PR director for a major league baseball franchise. But something deep down told me I had [...]

Read More→

Fave PR reference books

By Linda VandeVrede on October 30th, 2009 In Weekend Reading

Despite all the mobile technology available, I’m happiest when I’m in my home office, with plenty of AZ sunshine, a cup of hot Dunkin’ Donuts coffee, and a wall of reference books facing me.
Here’s a list of my top favorites – are any of yours among them?
 Good Textbooks/Primers on PR:
Public Relations Strategies and Tactics – Wilcox et. al.
Business [...]

Read More→

Sing…sing a song…sing out loud!

By Len Gutman on October 29th, 2009 In Hype!

I’m fascinated by the latest trend in non-violent protest and political persuasion. No, I’m not talking about marching around with signs like those “old-school” protesters. In fact, I’m not talking about talking at all…I’m talking about singing! Witness the latest effort of a group calling themselves “Billionaires for Wealthcare” at the recent annual meeting of [...]

Read More→

In career transition? Check out IABC on Nov. 5

By Linda VandeVrede on October 28th, 2009 In Professional Development

If you’re a communications professional considering a career transition, IABC has the program for you next Thursday, Nov. 5th.    You can find out:

What employers want
How to break away and start your own business
How to deal with change and re-discover your life’s passion

IABC Tools & Tips for Communicators in the Job Market/Part 2
When:  Thursday, Nov. 5  [...]

Read More→

FOX 10 booker Jarratt heading to ‘dark side’

By Len Gutman on October 28th, 2009 In People

FOX 10 morning show booker Tiffany Jarratt announced that she is leaving the television station for Rose & Allyn Public Relations. In a note to friends and business associates obtained by Valley PR Blog she writes:
“It is with some sadness and great excitement that I tell you today is my last day at FOX 10 [...]

Read More→

Hanson named NAU ‘Volunteer of Year’

By Len Gutman on October 27th, 2009 In People

Valley PR veteran Scott Hanson, owner of HMA Public Relations, spent last weekend at the Northern Arizona University homecoming football game…but football was only part of the agenda. Hanson was in fact the recipient of the Jeff Ferris Volunteer of the Year Award.
Hanson (’83 B.S., Telecommunications) was given the honor in large part because of [...]

Read More→