My Bad Media Manners

By on June 22nd, 2009 In Advice

I screwed up. I am admitting it here in hopes that maybe someone else will learn from my mistake and not do the same thing as me. Last week I was able to finally get a client and a key industry expert to have lunch with a business reporter who had been searching for some [...]

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When your media contact list is “everyone”

By on June 19th, 2009 In Best Practices

It used to be that you could create a target media list and focus on trade editors, bloggers, journalists, and analysts.   But that was so 2008.  Now we’re in the middle of “hypermicro public relations,” according to Todd Defren at Shift Communications. PR programs are going after the “regular folks” now too.  Love all the [...]

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Southwest Graphics reinvents itself as Process Magazine

By on June 18th, 2009 In Media

Southwest Graphics Magazine has been a stalwart in the printing industry for years, but when subscribers check their mailboxes beginning this week they’ll be greeted with an all new magazine — Process Magazine. Along with the new name the magazine has a beautiful new look thanks to the folks at Switch Studio. But most importantly, [...]

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Ubiquity PR wants you!

By on June 18th, 2009 In Jobs

Ubiquity PR, with offices in Phoenix and San Francisco, is looking for freelancers. The agency focuses on technology and B2B services clients.   If you have national technology and B2B public relations expertise, and understand how integrated media relations, analyst relations, messaging and strategic communications work together, you’re the one.  Other criteria:  strong writing skills, dependability, and [...]

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3 PR Jobs I might not want right now

By on June 17th, 2009 In Best Practices

June is turning out to be a weird month PR-wise.   Here are three PR jobs that would NOT be really fun right now: 1). Cruise ships – a search has been launched for a 50-year-old woman who fell overboard on a Carnival ship Holiday.  Why do passengers keep falling off the ship?   Are they drunk?  Suicidal?  Is there [...]

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ideas*Collide adds three new staff members

By on June 16th, 2009 In Agencies

ideas*Collide has added several new team members to assist with their growing client list and expanding projects. The addition of employees comes in the wake of the acquisition of new clients including: customized products marketplace Gliffik; e-communications company IMN; and product and retail packaging design firm Design Packaging, Inc. New employees include Mark Deyer who [...]

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