PRSA Phoenix events coming up

By on May 19th, 2009 In Professional Development

A reminder of Phoenix PRSA events coming up in the next few weeks… May 21: May PRSA Media Breakfast: “Working with Student Media – at ASU and Beyond”, Scottsdale Plaza Resort, Scottsdale, 7:30 a.m. May 27: May PRSA Luncheon: “Social Media – How it is Impacting our Industry and our Lives”, Walter Cronkite School of [...]

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See what journalists are saying on ‘Journalist Tweets’

By on May 19th, 2009 In Media

The folks at Cision have launched a new product they call Journalist Tweets, essentially a Twitter directory of journalists by industry and country. According to the site: “Using Cision’s global expertise in media intelligence, we’ve created JournalistTweets.com to sort journalists’ Twitter content into useful, manageable conversations – providing a real-time snapshot of what thousands of [...]

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Another nail in the coffin of traditional press releases

By on May 18th, 2009 In Social Media

Brian Solis of PR 2.0 has some interesting proposals on his blog today about the next iteration of the social media press release.  I applaud it and I’m also feeling overwhelmed. Basically he’s reminding us that with most of our current press release creation and distribution strategies, we are still only reaching a small percentage [...]

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Wolfram alpha to launch tonight 7pm CDT – what it might mean for PR

By on May 15th, 2009 In Social Media

Is it a competitor to Google?  Is it a search engine? Stephen Wolfram has devised a new type of system that will be launched today at 7 pm CDT – click here for details.   Whereas Google helps you find web pages on any variety of topics, and Wikipedia is a resource for online, updatable topic [...]

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Please don’t vote for me

By on May 14th, 2009 In Media

It appears to be time again for that annual farce that is Ranking Arizona. I know this post might put me in the dog house over at AZ Big Media, but let’s be real for a moment. Ranking Arizona is nothing more than a popularity contest that is manipulated easily by the firms that wish [...]

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How to pitch bloggers

By on May 14th, 2009 In Advice, Best Practices

Agency people seem to be the biggest culprits of blog pitching mistakes.   The Valley PR Bloggers have received a number of irrelevant emails in the last few weeks, so in the interest of helping you succeed here and elsewhere: 1.   Ask first, before adding us to your email blasts about your latest product or service.  [...]

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