Take the Valley PR challenge

By on May 26th, 2009 In Advice

This morning I was reading about the upcoming PR battle over President Obama’s selection for the supreme court and it got me thinking about what are some of the biggest local PR challenges. Who would you take on as a client? Sheriff Joe — He’s a live wire who has a long history of controversy. [...]

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What’s going on in local TV?

By on May 20th, 2009 In Media

Get the scoop on local TV buzz and personalities on the Phoenix Television Examiner website.  The author is Scott Davis, a former Phoenix TV news producer. I wanted to know a little more about what he was doing and how PR pros could use the site and/or help him with his articles on local TV topics. This is [...]

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A conversation with David Meerman Scott

By on May 20th, 2009 In People

David Meerman Scott is a contrarian, and that’s what has made him so successful as a thought leader in public relations.  I figured it out while I was listening to him this morning tell me about the genesis of his use of ebooks.   He zigged when everyone else was zagging.   His blog is called www.webinknow.com, [...]

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Mindspace Adds Slew of New Hires

By on May 20th, 2009 In Agencies

Mindspace today announced the addition of several new employees to the company. The new hires include two Integrated Account Executives to manage and oversee all client activities– from marketing to public relations to strategic development. See the full release on PRWeb.

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The origins of social networking?

By on May 20th, 2009 In Marketing

Kudos to Coleman for its creative new ad campaign about how it helped invent social networking. This tongue-in-cheek series of print and broadcast ads really got my attention because while it pokes a little fun at the world of social networking there is also just a hint of truth to the ads. Here’s what Coleman [...]

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Pitch Me: Carey Pena

By on May 19th, 2009 In People

Name: Carey Peña Title: Anchor/Investigative Reporter Outlet: 3TV Phone: 602-207-3236 Email Twitter Facebook 1. What are your main daily duties? Investigative reporting, consumer advocacy, hosting Good Morning Arizona weekends. 2. What kinds of stories are you looking for? In our 3 On Your Side unit we are looking to stand up for the little guy, [...]

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