12 News shares Feb. sweeps info

By Charlotte Risch on February 29th, 2008 In Media

Do the other stations send out news releases with info on their sweeps ratings? I’ve put in requests, but so…

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NAWBO lunch about working with the media

By Charlotte Risch on February 28th, 2008 In Professional Development

I am a member of the Phoenix NAWBO and just signed up to attend the March 12th lunch which will focus on the topic…

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PRSA Phoenix presentation highlights

By Dan Wool on February 27th, 2008 In Professional Development

Thanks again to PRSA Phoenix for inviting me speak at their monthly luncheon.

As those of you who attended saw, I don’t speak to…

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Marketing Sherpa Says OMA Campaign Worthy of Gold

By Len Gutman on February 27th, 2008 In Agencies

Off Madison Ave  has received a global 2007 MarketingSherpa Gold Award for ”Best Test You Learned From” for a successful…

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Are your pitches met with radio silence?

By Linda VandeVrede on February 27th, 2008 In Best Practices

I’ve been gathering input from my editor friends about why they ignore some of the PR pitches they receive. Has…

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Brave New, Annoying Social Media (Or Why Aren’t You Blogging Yet?)

By Len Gutman on February 26th, 2008 In Social Media

A recent IABC survey indicates that many members read blogs, but less than half of us actually participate in them.…

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