Lavidge makes wholesale changes

By on November 28th, 2007 In Agencies

The Lavidge Company announced it has promoted PR Director Alicia Wadas to Chief Operating Officer. In addition to Wadas’ promotion, the company has promoted five employees and hired four staff members for its growing public relations division. Other changes include: As previously reported here in August, Greg Sexton has joined as Senior Account Executive after [...]

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Billboard terrorism

By on November 28th, 2007 In Hype!, Marketing

OK, I deliberately hyped the headline to get your attention. For good reason. I am about to comment on the much abused technique in advertising billboards. I refer to the billboard for Riverwalk at Papago Park featuring a bikini-clad model to get potential condo buyers with the line “Hot models this way.” In Monday’s story [...]

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Just suck it up and accept Web 2.0

By on November 28th, 2007 In Social Media

I attended the lunchtime seminar put on by PRSA today about Web 2.0 and Social Media and left there more annoyed than enlightened.  Don’t get me wrong…it had nothing to do with the presentation by Casey DeLorme, but the reactions from some attendees. Maybe I am just an open person, but if you want to [...]

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Major co. seeks internal comm pro

By on November 27th, 2007 In Jobs

There’s an opening for an Electronic Media Manager at a major Valley company headquartered in Scottsdale.  For immediate consideration, contact Kerri Francisco at All About People (602) 955-1212. Here are the details: High profile position…International travel (20%-25%)…Exhilarating organization!!! This is an amazing career opportunity for an Electronic Media Manager to manage the North America e-business [...]

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5 Questions for Pat Sullivan of Jigsaw Health

By on November 27th, 2007 In Marketing

Pat Sullivan is founder & CEO of Jigsaw Health, which provides products for people with chronic health conditions.  This is an unusual, intriguing change from his previous fame as creater of the Act! software package and founder & CEO of Saleslogix (which is now owned by Sage). He spoke at the recent AZ Entrepreneurship Conference about [...]

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I Google myself daily

By on November 26th, 2007 In Advice

Have you Googled yourself lately?  I love it when I ask this to my clients…a few of the guys get a little smirk on their face…but then sit up and take heed when I say its a great way to know when there is news or mentions about you or your competitors online. I was [...]

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