6 easy tips to avoid bad PR pitching
Has bad PR pitching really become the norm?
To their deserved credit, the McRae Agency was singled out by Arizona Republic Business reporter…
Pushy, persistent or too polite?
At what point do you cross the line between being persistent with a reporter or editor and just plain old…
Rattlers Ploy Brilliant or Desperate?
In an unprecedented sports marketing move, the Arizona Rattlers have offered its fans a money back guarantee for the 2008…
Flight attendant-speak
No matter what we say about Southwest Airlines, you have to hand it to their flight attendants for not indulging…
Are You on the PR Banned List?
Good for Chris Anderson! The “Long Tail” author/blogger and Wired Editor in Chief is banning lazy PR people from his Inbox, even going…
How to host a ‘real’ fake press conference
Many have played the blame game in the past week over the fake FEMA press conference, but regardless of the…
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