Entrepreneurship Week

By Angelo Fernando on February 23rd, 2007 In Professional Development

Next week is Entpreneurship Week, USA, and ASU has a series of events to coincide with events across the country.…

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(Good) Cause Marketing Event

By Dan Wool on February 23rd, 2007 In Professional Development

There’s a unique mixer coming up from St. Mary’s Food Bank.

Cause-Related Marketing Event and Mixer

When:
Wednesday, March 7, 3 – 5…

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PRSA Monthly Luncheon

By Dan Wool on February 22nd, 2007 In Professional Development

PRSA February Luncheon – Measurement Beyond the Ad Value

Are you still proving your worth solely through ad value? Get with…

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Novel to cure PR headache

By Angelo Fernando on February 21st, 2007 In Hype!

Last December, Google was more or less caught copying a Yahoo page, and quickly changed it. The page in question…

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Wherefore Art Thou Journalism?

By Len Gutman on February 20th, 2007 In Media

I’ve dealt with a few editors over the years that have blatently said they’d run my story if we advertised,…

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Do you tell?

By Charlotte Risch on February 19th, 2007 In Advice

I have dealt with TV producers who ask “to be first” with the story I pitch them on a new…

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